Five Reasons A Full-Service Marketing Agency Benefits Your Business A truly comprehensive marketing strategy consists of many different components. From establishing measurable objectives and key messages to audience profiles and campaign tactics, marketing strategies...
Why (and How) to Analyze Website Traffic: A Beginners Guide Analyzing website traffic and user activity is one of the most powerful tactics for maintaining healthy SEO and publishing effective original content. Without a doubt, this should be a part of your overall...
Digital Marketing is the process of marketing products and services through digital mediums. These mediums include websites, search engines, email, text messages, and many other digitally-based platforms. For this article, I want to share what we at DVS believe to be...
Benefits of Dynamic Email Content Dynamic email content is the personalization of specific elements in an email (like the copy, images, hyperlinks, etc.) based on the user’s information or behavior. Ultimately, the email’s content is made more valuable for the...
Four Tips for Using Video in B2B Social Media Video is becoming the standard medium through which people consume information online. In fact, this year it’s predicted that 80% of all internet traffic will consist of video. 86% of businesses now use video as a...
Here’s What You Should Know Before Hiring a Digital Advertising Agency 2019 was a big year for digital advertising. It was the first year businesses in the U.S. spent more on digital ads than they spent on traditional advertising like TV, print, and radio. Digital ad...
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