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Instant Video Creators vs. High-Quality Production

Instant Video Creators vs. High-Quality Production

by Paul La Vigne | Jun 15, 2022 | Marketing, Video

Instant Video Creators vs. High-Quality Production There’s no mistaking it, video content is a vital piece of the marketing puzzle. Studies show 80% of users have purchased a piece of software or an app after watching a brand’s video, and video marketers report a 54%...
Four Tips for Using Video in B2B Social Media

Four Tips for Using Video in B2B Social Media

by Paul La Vigne | Aug 16, 2021 | Marketing, Video

Four Tips for Using Video in B2B Social Media Video is becoming the standard medium through which people consume information online. In fact, this year it’s predicted that 80% of all internet traffic will consist of video. 86% of businesses now use video as a...
Script-to-Screen & Everything In-Between

Script-to-Screen & Everything In-Between

by Mary Meadows | Apr 13, 2021 | Marketing, Strategy, Video

Script-to-Screen & Everything In-Between Video content is (still) king. Not only are more and more people watching videos online, but many (72%) would prefer to watch a video about a product or service rather than read about it. YouTube is used by 81% of U.S....
Virtual Tours: More Ways to Stay Connected With Your Audience

Virtual Tours: More Ways to Stay Connected With Your Audience

by Mary Meadows | Jan 26, 2021 | Tech, Video

Virtual Tours: More Ways to Stay Connected With Your Audience Just because 2020 is behind us, doesn’t mean the marketing world is “back to normal”. Many in-person events and face-to-face interactions are still postponed or canceled. Understandably, people are cautious...
Trade Show Alternatives for Unprecedented Times

Trade Show Alternatives for Unprecedented Times

by Paul La Vigne | Aug 6, 2020 | Marketing, Strategy, Video

Trade Show Alternatives for Unprecedented Times ​As concerns about the Covid-19 pandemic continue, scheduled events are unable to be held, presenting challenges to companies and event coordinators everywhere. For many, cancelling means losing more revenue than they...
Using Video Animation As Part of Your Marketing Strategy

Using Video Animation As Part of Your Marketing Strategy

by Mary Meadows | Jul 1, 2019 | Marketing, Strategy, Video

Using Video Animation As Part of Your Marketing Strategy What kind of media is predicted to make up 82% of all internet traffic by 2022? If you guessed video, then you’re absolutely correct. Internet users love all kinds of video, but animated video is especially...
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