by Robert Tofel | Sep 23, 2022 | Marketing, Strategy, Tech
What Is HubSpot? A Simple Overview When it comes to marketing your business, it’s important to know what tools are available and how they can help you reach your goals. For ease of use and optimized personalization, we recommend incorporating a business automation...
by Mary Meadows | Aug 16, 2022 | Marketing
How (And Why) to Optimize Your Google Business Profile Your Google Business Profile (once called Google My Business) is like a yellow pages listing on Google’s search engine. It’s presented as a card-style layout to the right of search results. Because 97% of people...
by Corey Bowman | Jun 15, 2022 | Marketing, Video
Instant Video Creators vs. High-Quality Production There’s no mistaking it, video content is a vital piece of the marketing puzzle. Studies show 80% of users have purchased a piece of software or an app after watching a brand’s video, and video marketers report a 54%...
by Mary Meadows | May 5, 2022 | Marketing, Tech
Is AI Coming for the Content Writers Next? For better or worse, artificial intelligence (AI) already runs our search engines, controls what we see on our social media feeds, makes Netflix recommendations, and chats with us while we’re waiting for the next available...
by Robert Tofel | Apr 20, 2022 | Marketing, Strategy, Web
Marketing Automation: Your 24-Hour Sales Support Team It’s 3:00 am and a potential customer runs a Google search for sleep remedies. Your company shows up on the first page of results and they click through to your site. They scroll the homepage and find a link to...
by Mary Meadows | Feb 22, 2022 | Marketing, Strategy
The Small Business’s Guide to Email Marketing No surprise, growing a business can be challenging. However, you may find that SMB email marketing makes it a little easier. Whether you’re a seasoned small business owner or just getting started, learning to use this...
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